Saturday, 25 February 2012

BOOSTER JUICE SETS GUINNESS WORLD RECORD

Booster Juice gained a lot of media attention when they broke the world record for making the worlds largest smoothie ever. The picture below shows the event that was documented in the GUINNESS BOOK OF WORLD RECORDS.


The event took place in a Booster Juice location in the Sunrise Shopping Centre in Kitchener, Ontario, and took 3.5 hours, 7 blenders and 195 gallons of smoothie! Not only Did Booster Juice break a world record but they also raised $100 for the Canadian Cancer Society from selling the smoothie in 24 oz cups to onlookers.

As always we are excited to have set yet another benchmark in the Juice and Smoothie Bar industry and support such a great charitable organization", stated Dale WIshewan (Booster Juice Co-Founder)


This is an amazing accomplishment not only because it is a world record but because of the good publicity and business that got attracted to the franchise from this event.


Sources:

Eggers, B. (2012). Booster Juice Sets New World Record. Retrieved from http://www.junkfoodnews.net/Booster-Juice-Smoothie.htm

Guffy, M. E., Rhodes, K., Rogin, P. (2011). Business Communication: Process and Product, Sixth Canadian Edition. Toronto, ON: Nelson Education Ltd.


How do you feel about the world record for the largest smoothie?

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